It doesn’t happen every day, but — every once in a blue moon — people lose their minds over a hype-worthy food. For a bite to reach that level of foodie fervour, a few things have to happen: it has to be hard to get your hands on, it has to be photo ready (a la charcoal soft serve) and it has to be totally tasty. Enter the collective Canadian craving for the infamous Popeyes’ Chicken Sandwich.
You might be asking: why all the hype over a fried chicken sandwich? Can’t you get fried chicken plenty of places? Yes… and no (until recently). Popeyes’ Chicken Sandwich (often referred to audaciously as “The Sandwich”) was released to attention-grabbing crowds in America in 2019 — but it only arrived in Canada as of September 14th.
So is this sandwich worth the buzz? Or can we chalk up this chicken frenzy merely a case of wanting what you can’t have? Obviously, we needed answers, so we gave The Sandwich a try.
Recipe for Success
First thing’s first: what exactly is a Popeyes’ Chicken Sandwich? The Sandwich (which will set you back between $5.99 to $6.49 depending on which province you’re in) consists of an all-white fried chicken breast fillet topped with barrel-cured pickles and mayonnaise (either classic or spicy) — all assembled on a toasted brioche bun.
The chicken itself follows the company’s signature fried chicken formula. The chicken is marinated in a blend of Louisiana seasonings, battered by hand, breaded in a buttermilk coating and then fried. So, if you’re already a fan of their fried chicken, this will almost definitely be for you.
First Looks
If all the fanfare has you picturing some sort of over-the-top chicken-fried behemoth, then you’ll likely be a bit disappointed to feast (your eyes) on The Sandwich. However, if you’re expecting a classic fried chicken sandwich, then you’re in luck! Visually, there are no big surprises: The Sandwich is straightforward looking, with a generous piece of fried chicken and chartreuse-hued rounds of those cured pickles neatly sandwiched between the halved brioche bun.
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Digging In
At first bite, the chicken hit a lot of the targets we were looking for in fried chicken: it was crispy on the outside (without being super greasy — always a risk with fried chicken), tender on the inside and had good flavour (thanks, likely, to those Louisiana seasonings).
It’s worth noting that the chicken-to-bread ratio was good. The toasted brioche bun was soft with a nice chew (it almost melted in your mouth).
In terms of toppings, The Sandwich keeps things pretty simple, in a good way. It’s really just the mayo (more on that up next) and the pickles. Luckily, we love pickles and these were perfect: crunchy, tangy and delicious!
The Spicy Scenario
As I mentioned earlier, the Popeyes’ Chicken Sandwich comes in two versions: classic and spicy. How to choose? If you can always go for a little more flavour, you’ll prefer the spicy version (the spicy mayo tastes like chipotle mayo and leaves behind a nice little kick that lingers). If, however, you’re a fried chicken purest, stick to the classic.
The Verdict
Overall, the Popeyes’ Chicken Sandwich is a really good fried chicken sandwich. If we were craving a fried chicken sandwich, it would definitely be on our list — but it wasn’t life-changing. Still, if you’re a fan of fried chicken on any level, our advice is to give it a try.